Grip

Grip is an event technology company that builds an AI-powered platform for B2B event organizers. Its stated aim is to help organizers create meaningful business relationships through intelligent matchmaking delivered alongside a mobile application, working across trade shows, conferences, hybrid events and virtual summits.

Two principal products make up the offering. The matchmaking platform combines recommendation models with an app intended to connect participants with the most relevant contacts at the right moment, drawing on insights learned from billions of interactions processed across the system. Alongside this sits a comprehensive event management system covering registration, lead retrieval, smart badges and location tracking, supporting in-person, hybrid and fully virtual formats.

Technical work spans machine learning, matchmaking algorithms, mobile development, location tracking, smart badge technology and analytics on interaction data. Customers include SXSW, RX and Clarion Events. The company frames its objectives in measurable terms - engagement, satisfaction scores and revenue for organisers - and describes its mission as making every interaction count.

Founding year, team size, funding and geographic footprint are not disclosed in the available information. Grip can be reached at https://grip.events/.