Genius Sports

Genius Sports is a global sports technology company that captures real-time sports data and builds the infrastructure connecting what happens on the field with how the world experiences it. Founded in 2001 and headquartered in London, the company employs 2,600 people across 18 locations worldwide. It works with marquee partners including the NFL, NBA, Premier League and FIFA.

The company's technical work spans real-time sports data capture and processing, AI-driven officiating tools, augmented broadcasting, live betting data infrastructure, fan engagement and personalisation technology, and data analytics and decision-support platforms. Central to this is GeniusIQ, an AI and data platform that helps leagues and teams make better decisions, enables sportsbooks to offer more engaging wagering experiences, and connects brands with sports fans. GeniusIQ powers data from over 240,000 sporting events each year.

Genius Sports operates across several industry verticals, including sports, sports betting and gambling, sports broadcasting, professional sports leagues and teams, advertising and brand sponsorship, and fan engagement. The company grew from a betting data specialist into one of the world's largest sports technology companies, with a global, distributed team spanning 18 locations.